Digital products will be the way lots of products are going. They are around in the computer business at the very least since the first personal computers were produced. And they are available in retail markets since at least CDs became popular (before they were probably technically magnetic tape products).
But because the internet, they’ve appeared everywhere.
Which means you could be thinking of making your personal digital product or even a range of them.
I’d encourage that – it’s fast, fun and can be profitable!
Probably the easiest digital product to create can be an audio one.
The program is free – Audacity is available for Windows, Apples and Linux – and decent quality microphones are cheap enough. The Plantronics DPS400 one I use cancels out background noise and won’t break the bank.
Then all you have to to do is decide what you are going to make your digital product about, write a script or an outline and then start recording.
That probably sounds too easy. But in essence that’s all there is to making your personal digital product.
Of course, there are several steps inside each of those main parts. Probably the most critical is deciding what you’re going to include in your brand-new product. Generally, you need to aim at teaching a very important factor well for every product you create.
There are a handful of reasons for that:
People generally prefer specific information rather than “jack of all trades” information
It usually commands an increased price
Consider what you pay for in the way of digital products. Whether it’s console and video games, you’ll buy the latest blockbusers, not the compendiums. The same goes for books – you’ll purchase a method to lose 7 pounds in seven days a lot more readily than you’ll buy one which teaches you how to eat a balanced diet without exceeding the very best on calories. Despite the fact that they would probably give you the same end result.
The same goes for your digital product. Look for a need – or actually a “want” – and fill it. There’s a crucial difference between needs and wants.
Maybe a third of the population here in the united kingdom are overweight. But it doesn’t mean they’re all ideal candidates for an electronic product teaching them how to get healthier.
You should drill down to those who not only need the info you’re selling but have a large enough need to say “I want that now”.
It’s also a much easier sale. So before you spend time making your digital product, consider whether people will in actuality want what you’re creating.
Then go ahead and produce it, package it up with a good sales letter and a download page of some kind.
Then drive traffic to it using articles like this one, posts on your website, videos on YouTube. So when Linkr Creator Store as you can come up with on a regular basis.
Once you strat to get some traffic and sales, concentrate on both or three methods which are working best. But that’s getting before ourselves – it is advisable to actually make your digital product first!